Facebook works to Increase the Traffic

Facebook announced its intentions to deliver Internet access to the farthest regions of the world. The CEO, Mark Zuckerberg, dispatched a blog explaining the ethical points of connecting the world, but made few comments about how the technology behind this exertion would look. Recently Facebook has released a 70-page white paper which explains how the social networking giant has been able to scale its website to handle the immense amounts of traffic from the more than one billion customers per day.

Together with Ericson, Nokia, Opera, Qualcomm,Samsung, MediaTek and Facebook launched the league Internet.org. The Open Compute Project, defined by the group, has made the power and water usage of its data centers widespread open to the public.

In a n online paper it is said that, “Many of the technologies we outline in this paper have been released as open source software for the community to use and improve,”



“At Facebook, we are building solutions to unprecedented scaling and connectivity challenges that other companies will start to experience as more people from diverse geographies, network connections and devices share more types of content and make new connections,”

Facebook also claims its users share over 4 billion items on the site every day. These items include comments, photos, pictures, updates and more. Users click on Facebook “Like” button more than 4 billion times each day and send messages to each other 10 million times daily. All this traffic needs some crafty thinking when it comes to serving up this data to its users on desktops and mobile devices.

This kind of functionality is important for a project as large as the one Internet.org is looking to take on. The challenges of connecting some five billion people to the Internet is making sure servers can not only run efficiently but scale to handle larger amounts of traffic than they are currently inured to dealing with. The federation also plans to discover ways to make the Internet less data intensive so mobile users will not face huge charges regarding internet.

Facebook also discusses the work of Ericsson and Qualcomm in the paper. The two companies are said to have put network technologies in place which will make the wireless Internet efficient as well as secure to manage the giant load.